For these reasons I believe the .ly domains should be considered unsafe. Anyone running a business or relying on a website with a one, two or three letter .ly domain should be incredibly cautious. This obviously includes anyone who uses bit.ly, 3.ly, owl.ly and any other similar url shortener.
Wow. Imagine if all the bit.ly links suddenly went dark.
In June 2009, Marvel Studios asked Perception to assist in delivering a simple graphics package to be used as an 80 foot projected backdrop for the Summer 2010 blockbuster "Iron Man 2". Immediately impressed with the team's ability to immerse themselves in this world, Marvel Studios continued to seek Perception's assistance in bringing numerous fantasy elements to life. Fast forward six months later to March 2010, and Perception's role on Iron Man 2 had increased tenfold as the team delivered the last of over 125 shots, including the concepting, design and animation of various futuristic interface elements, numerous mock broadcast packages, and a tremendous amount of detailed compositing work.